Case study — Mobile Application2025

Wayfare

Every trip detail in one place

A travel planning app that turns scattered bookings, saved links and half-formed ideas into a day-by-day itinerary you can actually follow.

Industry
Travel
Year
2025
Screens
06
Three Wayfare phone screens shown together: itinerary, explore and route map

Overview

About the project

Wayfare is a concept mobile product for the messy middle of travel planning — the stage where a trip lives across screenshots, browser tabs and a group chat. It covers discovery, day-by-day itinerary building, a route map that sequences each day geographically, and a trip view that holds dates, stops and costs together. Built phone-first, because planning happens in spare moments and the itinerary has to work in your hand on the day itself.

The challenge

Trip planning tools tend to be either inspiration feeds that never become a plan, or spreadsheet-like organisers nobody opens once the trip starts. Bridging the two means the same content has to work as browsing material weeks ahead and as a practical, glanceable schedule on the day — including when it's being read outdoors, one-handed, with patchy signal.

Our solution

We modelled a trip as a sequence of days, and every surface as a different lens on that same sequence. Discovery adds to it, the itinerary orders it by time, and the map orders it by geography so a day's stops can be sequenced sensibly rather than criss-crossing a city. The on-the-day view is deliberately high-contrast with large tap targets and no dependency on a live connection, and destination artwork is illustrated rather than photographic so the interface stays fast and consistent.

What we built

  1. 01Destination discoveryBrowse by trip type with duration, rating and indicative cost up front.
  2. 02Day-by-day itineraryA timeline per day with times, durations and locations for every stop.
  3. 03Route mapThe day's stops sequenced geographically with travel time between them.
  4. 04Trip overviewDates, travellers, stop count and cost breakdown in a single view.
  5. 05Add to any daySave a place from discovery or the map straight into a specific day.
  6. 06Saved tripsPlans kept across devices and picked back up where they were left.
  7. 07Cost breakdownTransport, stays and experiences totalled as the plan takes shape.
  8. 08Offline-ready itineraryThe day's plan stays readable without a live connection.
  9. 09Illustrated destinationsVector destination artwork that loads instantly and stays on-brand.

Desktop

Where the product doesits heaviest work.

The full-width interface, screen by screen.

The four core Wayfare screens in a row: explore, trip, itinerary and route map
Fig. 01 — Core screens

Mobile

Rebuilt for onehand.

The same information hierarchy, rebuilt for a screen you hold in one hand.

Wayfare explore screen with destination search, category filters and featured trips
01 — Explore
Wayfare itinerary screen with day tabs and a timeline of the day's stops
02 — Itinerary
Wayfare route map with numbered stops, a plotted route and a place detail sheet
03 — Route map
Wayfare trip detail screen with dates, travellers, itinerary preview and cost breakdown
04 — Trip detail

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Project brief

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